Roku

Roku is a brand of consumer electronics that includes digital media players, smart TVs and their operating systems, and two streaming services, The Roku Channel and Howdy. The brand is owned by Roku, Inc., an American company. Roku TVs are manufactured by companies such as TCL, LG, Westinghouse, Panasonic, Philips, Haier, Hitachi, Toshiba, and Hisense, and use the Roku interface as the brain of the TV.

Anthony Wood founded Roku in 2002, after previously founding the DVR company ReplayTV. Roku released its first set-top box in 2008. In February 2025, Roku said it reached more than 90 million streaming households. Roku OS is a Linux-based operating system developed by Roku, Inc.

Roku launched The Roku Channel on its devices in October 2017, and it is ad-supported but free. In May 2025, Roku acquired Frndly TV for $185 million. In June 2026, it was announced that Fox Corporation had agreed to acquire Roku, Inc. for $22 billion.